Part of True Co., Copenhagen

Gum grows on trees.

Taking the plastic out of chewing gum was one half of the job. This is the other half: where the gum base comes from, who cuts it, what they are paid, and whether the forest is still standing afterwards.

A fruiting branch of Manilkara zapota: narrow green leaves and two brown sapodilla fruits.
Manilkara zapota, the sapodilla. Plate from Francisco Manuel Blanco, Flora de Filipinas, 1880–83. Public domain, via Wikimedia Commons.

The tree

Chicle is the latex of Manilkara zapota, the sapodilla — a slow, hard, long-lived tree that grows wild through the Yucatán peninsula and the Petén. It has been tapped there commercially for more than a century and chewed there for a great deal longer. It is the gum base chewing gum was made of before the industry moved to synthetic rubber.

The cut

A chiclero climbs the trunk on a rope and cuts a shallow channel up it in a zig-zag, alternating side to side. Latex runs down the channel into a bag at the base and is boiled down the same night. Nothing is felled and nothing is cleared. The tree closes the wound and is not touched again for six to eight years, which is roughly how long it takes to be worth touching.

The forest

The point is arithmetic. A tapped tree pays a harvester for a lifetime; a felled one pays once. Where chicle has a buyer, the communities who hold these forests have a reason to keep them standing, and where it doesn’t, the land goes to cattle. Buying chicle is the cheapest conservation instrument we have access to, so we would like to buy more of it.

What we hold ourselves to

Six to eight years
Minimum rest between tappings on every tree we buy from, verified by the cooperative that manages it.
No intermediaries
Contracts are signed directly with harvester cooperatives, for a season at a time, at a price agreed before the season starts.
Published every year
Volume bought, price paid, and the forest concession it came from. In full, including the years the numbers are bad.

If you harvest chicle, buy it, or regulate it, we would like to hear from you.

hello@truegum.org